{"id":1671,"date":"2024-01-09T08:33:02","date_gmt":"2024-01-09T08:33:02","guid":{"rendered":"https:\/\/digit-up.eu\/?page_id=1671"},"modified":"2024-01-18T12:28:14","modified_gmt":"2024-01-18T12:28:14","slug":"anatomie-digitalni-transformace-prioritou-jsou-data-ne-algoritmy","status":"publish","type":"page","link":"https:\/\/digit-up.eu\/index.php\/cs\/anatomie-digitalni-transformace-prioritou-jsou-data-ne-algoritmy\/","title":{"rendered":"Anatomie digit\u00e1ln\u00ed transformace: prioritou jsou data, ne “algoritmy"},"content":{"rendered":"\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t\t
<\/div>\n\t\t\t\t\t\t
\n\t\t\t\n\t\n<\/svg>\t\t<\/div>\n\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Anatomie digit\u00e1ln\u00ed transformace: prioritou jsou data, ne \"algoritmy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Vzd\u011blavatel\u00e9 v oblasti odborn\u00e9ho vzd\u011bl\u00e1v\u00e1n\u00ed a p\u0159\u00edpravy i mana\u017ee\u0159i mal\u00fdch a st\u0159edn\u00edch podnik\u016f, osoby samostatn\u011b v\u00fdd\u011ble\u010dn\u011b \u010dinn\u00e9 a majitel\u00e9 mal\u00fdch podnik\u016f a mikropodnik\u016f se pohybuj\u00ed ve st\u00e1le slo\u017eit\u011bj\u0161\u00edm online prost\u0159ed\u00ed, kde je k dispozici v\u00edce dat, k nim\u017e je t\u0159eba p\u0159istupovat, spravovat je, analyzovat a \u0161\u00ed\u0159it je, ne\u017e kdykoli d\u0159\u00edve. Digit\u00e1ln\u00ed transformace bude m\u00edt dopad na v\u0161echny tematick\u00e9 oblasti podnik\u00e1n\u00ed a na st\u00e1le v\u011bt\u0161\u00ed po\u010det profesn\u00edch i soukrom\u00fdch aktivit.<\/span><\/p>

\u00a0<\/p>

Digit\u00e1ln\u00ed transformace je naproti tomu \u0161ir\u0161\u00ed pojem, kter\u00fd ozna\u010duje proces vyu\u017e\u00edv\u00e1n\u00ed digit\u00e1ln\u00edch technologi\u00ed ke zlep\u0161en\u00ed v\u00fdkonnosti organizace. M\u016f\u017ee j\u00edt o cokoli od zefektivn\u011bn\u00ed proces\u016f a zlep\u0161en\u00ed slu\u017eeb z\u00e1kazn\u00edk\u016fm a\u017e po v\u00fdvoj nov\u00fdch produkt\u016f a slu\u017eeb. Digitalizace je v\u0161ak pouze jednou z \u010d\u00e1st\u00ed digit\u00e1ln\u00ed transformace. Digitalizace je proces p\u0159eb\u00edr\u00e1n\u00ed dat, jejich transformace do digit\u00e1ln\u00ed podoby a jejich zp\u0159\u00edstupn\u011bn\u00ed a vyu\u017eit\u00ed pro podnik\u00e1n\u00ed. Jednou z kl\u00ed\u010dov\u00fdch v\u00fdhod digitalizace je, \u017ee jakmile jsou data v digit\u00e1ln\u00edm form\u00e1tu, lze je snadno p\u0159en\u00e9st do jin\u00fdch za\u0159\u00edzen\u00ed nebo po\u010d\u00edta\u010d\u016f, tak\u017ee jsou p\u0159\u00edstupn\u011bj\u0161\u00ed, lze je snadn\u011bji vyhled\u00e1vat, t\u0159\u00eddit a analyzovat a vytv\u00e1\u0159et tak produkty a slu\u017eby orientovan\u00e9 na lep\u0161\u00ed uspokojen\u00ed pot\u0159eb z\u00e1kazn\u00edk\u016f a tak\u00e9 umo\u017e\u0148uj\u00ed p\u0159esn\u00e9 p\u0159edpov\u011bdi selh\u00e1n\u00ed aktiv nebo popt\u00e1vky z\u00e1kazn\u00edk\u016f. Um\u011bl\u00e1 inteligence dnes pom\u00e1h\u00e1 podnik\u016fm vyu\u017e\u00edvat a analyzovat s v\u011bt\u0161\u00edm za\u0159\u00edzen\u00edm masov\u00e9 mno\u017estv\u00ed dat. P\u0159ekvapiv\u00e9 je, \u017ee v\u011bt\u0161ina dnes pou\u017e\u00edvan\u00fdch popul\u00e1rn\u00edch algoritm\u016f je voln\u011b dostupn\u00e1, proto\u017ee vlastn\u00ed hodnotu maj\u00ed data, nikoliv pou\u017eit\u00fd algoritmus. Jestli\u017ee se tedy data stala jedn\u00edm z nejcenn\u011bj\u0161\u00edch zdroj\u016f a jsou n\u011b\u010d\u00edm, co jsme schopni neust\u00e1le generovat, pro mana\u017eery mal\u00fdch a st\u0159edn\u00edch podnik\u016f, \u017eivnostn\u00edky a majitele mal\u00fdch podnik\u016f a mikropodnik\u016f v EU se rychle st\u00e1v\u00e1 \u010dasov\u011b nal\u00e9hav\u00fdm p\u0159ezkoumat svou strategii digitalizace.<\/span><\/p>

\u00a0<\/p>

Pouze asi 20 % podnik\u016f dotazovan\u00fdch v r\u00e1mci aktivit projektu DigitUp \u00fasp\u011b\u0161n\u011b naviguje digitalizaci dat. V pr\u016fm\u011bru respondenti uv\u00e1d\u011bj\u00ed, \u017ee jejich organizace vyu\u017e\u00edvaj\u00ed p\u011bt z 23 nejd\u016fle\u017eit\u011bj\u0161\u00edch digit\u00e1ln\u00edch technologi\u00ed, na kter\u00e9 jsme se ptali. I kdy\u017e si jsou v\u011bdomy v\u00fdhod online p\u0159\u00edtomnosti, v\u010detn\u011b kan\u00e1l\u016f soci\u00e1ln\u00edch m\u00e9di\u00ed, marketingov\u00fdch kampan\u00ed a strategie digitalizace, 60 % dotazovan\u00fdch spole\u010dnost\u00ed prohl\u00e1silo, \u017ee nevyu\u017e\u00edv\u00e1 v\u00fdhod plynouc\u00edch z aktivn\u00ed p\u0159\u00edtomnosti a systematick\u00e9 marketingov\u00e9 kampan\u011b. Uvedly, \u017ee rozpo\u010dtov\u00e9 omezen\u00ed a st\u00e1vaj\u00edc\u00ed dovednosti a talenty nejsou vhodn\u00e9 pro spln\u011bn\u00ed po\u017eadavk\u016f digit\u00e1ln\u00ed transformace. Mnoho lid\u00ed tak\u00e9 poci\u0165uje neklid nebo obavy a digitalizaci dat berou jako hrozbu a ob\u00e1vaj\u00ed se omezen\u00ed pracovn\u00edch p\u0159\u00edle\u017eitost\u00ed a ztr\u00e1ty zam\u011bstn\u00e1n\u00ed. V tomto smyslu p\u0159edstavuje digitalizace dat pro podniky mnoho v\u00fdzev, kter\u00e9 vy\u017eaduj\u00ed zna\u010dn\u00e9 investice \u010dasu a zdroj\u016f.<\/span><\/p>

\u00a0<\/p>

Z tohoto d\u016fvodu se projekt DigitUp domn\u00edv\u00e1, \u017ee p\u0159i podpo\u0159e digit\u00e1ln\u00ed transformace mal\u00fdch a st\u0159edn\u00edch podnik\u016f hraj\u00ed z\u00e1sadn\u00ed roli ve\u0159ejn\u00e9 politiky, kter\u00e9 poskytuj\u00ed p\u0159\u00edmou finan\u010dn\u00ed podporu a da\u0148ov\u00e9 pob\u00eddky. Tyto politiky se staly z\u00e1sadn\u00edmi p\u0159i p\u0159ekon\u00e1v\u00e1n\u00ed digit\u00e1ln\u00ed propasti a pomoci mal\u00fdm a st\u0159edn\u00edm podnik\u016fm p\u0159izp\u016fsobit se digit\u00e1ln\u00ed \u00e9\u0159e. Nab\u00eddkou finan\u010dn\u00ed pomoci a da\u0148ov\u00fdch pob\u00eddek mohou vl\u00e1dy sn\u00ed\u017eit finan\u010dn\u00ed z\u00e1t\u011b\u017e mal\u00fdch a st\u0159edn\u00edch podnik\u016f, \u010d\u00edm\u017e se pro n\u011b st\u00e1v\u00e1 sch\u016fdn\u011bj\u0161\u00edm investovat do v oblasti modernizace technologi\u00ed, \u0161kolen\u00ed digit\u00e1ln\u00edch dovednost\u00ed a zav\u00e1d\u011bn\u00ed inovativn\u00edch digit\u00e1ln\u00edch \u0159e\u0161en\u00ed. To nejen zvy\u0161uje konkurenceschopnost mal\u00fdch a st\u0159edn\u00edch podnik\u016f, ale tak\u00e9 p\u0159isp\u00edv\u00e1 k hospod\u00e1\u0159sk\u00e9mu r\u016fstu a tvorb\u011b pracovn\u00edch m\u00edst.<\/span><\/p>

\u00a0<\/p>

Za druh\u00e9, na z\u00e1klad\u011b informac\u00ed a zku\u0161enost\u00ed z\u00edskan\u00fdch ze sedmi evropsk\u00fdch zem\u00ed, kter\u00e9 tvo\u0159\u00ed koncep\u010dn\u00ed z\u00e1zem\u00ed projektu DigitUp, a to zejm\u00e9na Consorzio di Ricerca Hypatia z It\u00e1lie, Evropsk\u00e9 rozvojov\u00e9 agentury z \u010cesk\u00e9 republiky, Geinnova ze \u0160pan\u011blska, Prios z Norska, Innovation Hive z \u0158ecka, Synthesis z Kypru, Balkan Bridge z Bulharska, je jednou z v\u00fdznamn\u00fdch p\u0159ek\u00e1\u017eek digitalizace tak\u00e9 veden\u00ed a p\u0159esv\u011bd\u010dov\u00e1n\u00ed mal\u00fdch a st\u0159edn\u00edch podnik\u016f k z\u00edsk\u00e1v\u00e1n\u00ed a zav\u00e1d\u011bn\u00ed nov\u00fdch digit\u00e1ln\u00edch dovednost\u00ed, vyu\u017e\u00edv\u00e1n\u00ed nov\u00fdch technologi\u00ed a digit\u00e1ln\u00edch aplikac\u00ed a inovaci v\u00fdrobn\u00edch proces\u016f. T\u00edmto uv\u00e1d\u00edme n\u011bkolik po\u010d\u00e1te\u010dn\u00edch krok\u016f, kter\u00e9 mohou podniky podniknout, aby se vydaly na cestu digitalizace:<\/span><\/p>

\u00a0<\/p>

– Identifikujte, sepi\u0161te a vyhodno\u0165te oblasti podnik\u00e1n\u00ed, v nich\u017e lze digitalizaci vyu\u017e\u00edt ke zv\u00fd\u0161en\u00ed efektivity, sn\u00ed\u017een\u00ed n\u00e1klad\u016f a zlep\u0161en\u00ed zku\u0161enost\u00ed z\u00e1kazn\u00edk\u016f.<\/span><\/p>

– Prozkoumejte r\u016fzn\u00e9 digit\u00e1ln\u00ed technologie voln\u011b dostupn\u00e9 na trhu a vyhodno\u0165te, kter\u00e9 z nich jsou pro pot\u0159eby podniku nejvhodn\u011bj\u0161\u00ed.<\/span><\/p>

– Vy\u010dist\u011bte, uspo\u0159\u00e1dejte a analyzujte data.<\/span><\/p>

– P\u0159eve\u010fte data do form\u00e1tu, ke kter\u00e9mu lze snadno p\u0159istupovat a \u0161\u00ed\u0159it je v r\u00e1mci organizace.<\/span><\/p>

– Zabezpe\u010dte data a vypracujte provozn\u00ed pokyny pro p\u0159\u00edpad naru\u0161en\u00ed dat nebo poru\u0161en\u00ed jejich ochrany.<\/span><\/p>

– \u0160kolit zam\u011bstnance v pou\u017e\u00edv\u00e1n\u00ed dat a r\u016fzn\u00fdch p\u0159ijat\u00fdch digit\u00e1ln\u00edch technologi\u00ed.<\/span><\/p>

– Sledovat p\u0159esnost a konzistenci dat.<\/span><\/p>

– Pravideln\u011b aktualizujte data.<\/span><\/p>

\u00a0<\/p>

Z\u00e1v\u011brem lze \u0159\u00edci, \u017ee projekt DigitUp se sna\u017e\u00ed \u0159e\u0161it nedostatek znalost\u00ed a zdroj\u016f a z\u00e1rove\u0148 poskytuje n\u00e1stroje, n\u00e1stroje a p\u0159\u00edle\u017eitosti k navazov\u00e1n\u00ed kontakt\u016f, kter\u00e9 mal\u00e9 a st\u0159edn\u00ed podniky, vzd\u011blavatel\u00e9 a majitel\u00e9 mal\u00fdch podnik\u016f pot\u0159ebuj\u00ed k p\u0159ijet\u00ed digit\u00e1ln\u00ed transformace. V r\u00e1mci projektu byl vyvinut komplexn\u00ed soubor zdroj\u016f, v\u010detn\u011b p\u0159\u00edstupn\u00fdch vzd\u011bl\u00e1vac\u00edch kurz\u016f, v\u00e1\u017en\u00fdch her, hodnot\u00edc\u00edch n\u00e1stroj\u016f a pilotn\u00edch aktivit, s c\u00edlem usnadnit vysoce kvalitn\u00ed \u0161kolen\u00ed p\u0159izp\u016fsoben\u00e9 pot\u0159eb\u00e1m mal\u00fdch a st\u0159edn\u00edch podnik\u016f v oblasti digit\u00e1ln\u00ed transformace.<\/span><\/p>



<\/p>

Autor: Mgr: Consorzio di Ricerca Hypatia, \u0159\u00edjen 2023<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Financov\u00e1no Evropskou uni\u00ed. Vyj\u00e1d\u0159en\u00e9 n\u00e1zory a stanoviska jsou v\u0161ak pouze n\u00e1zory a stanoviska autora (autor\u016f) a nemus\u00ed nutn\u011b odr\u00e1\u017eet n\u00e1zory a stanoviska Evropsk\u00e9 unie nebo Evropsk\u00e9 v\u00fdkonn\u00e9 agentury pro vzd\u011bl\u00e1v\u00e1n\u00ed a kulturu (EACEA). Evropsk\u00e1 unie ani agentura EACEA za n\u011b nenesou odpov\u011bdnost. 2022-1-CZ01-KA220-VET- 000086461<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

\n\t\t\t
\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\tFacebook<\/span>\n\t\t\t\t\t\t<\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\tInstagram<\/span>\n\t\t\t\t\t\t<\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\tLinkedin<\/span>\n\t\t\t\t\t\t<\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Copyright \u00a9 2023 Digital Upgrade Skilling. All Rights Reserved<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tTerms of Use<\/a>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\tPowered by\u00a0<\/span>Innovation Hive<\/a>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Anatomie digit\u00e1ln\u00ed transformace: prioritou jsou data, ne “algoritmy Vzd\u011blavatel\u00e9 v oblasti odborn\u00e9ho vzd\u011bl\u00e1v\u00e1n\u00ed a p\u0159\u00edpravy i mana\u017ee\u0159i mal\u00fdch a st\u0159edn\u00edch […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-templates\/template_page-builder.php","meta":{"_eb_attr":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-1671","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/digit-up.eu\/index.php\/wp-json\/wp\/v2\/pages\/1671","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digit-up.eu\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/digit-up.eu\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/digit-up.eu\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/digit-up.eu\/index.php\/wp-json\/wp\/v2\/comments?post=1671"}],"version-history":[{"count":7,"href":"https:\/\/digit-up.eu\/index.php\/wp-json\/wp\/v2\/pages\/1671\/revisions"}],"predecessor-version":[{"id":1967,"href":"https:\/\/digit-up.eu\/index.php\/wp-json\/wp\/v2\/pages\/1671\/revisions\/1967"}],"wp:attachment":[{"href":"https:\/\/digit-up.eu\/index.php\/wp-json\/wp\/v2\/media?parent=1671"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}